给国外客户打电话前的场景话术有哪些
给国外客户打电话前的场景话术如下:场景1:突破总机/前台(最难一关);场景2:直接对接决策人(珍惜机会);场景3:客户有兴趣,快速价值传递;场景4:应对常见拒绝(这样扭转局面);场景5:语音信箱留言(简洁有力)。接下来小编就来给大家介绍一下。
给国外客户打电话前的场景话术有哪些

场景1:突破总机/前台(最难一关)
话术核心:自信+精准人名+价值暗示
“Hi, this is [Your Name] from [Your Company] in China. May I speak to Mr. John Smith regarding sourcing high-efficiency LED components? It will only take 2 minutes.”
你好,我是[你的名字],来自中国[公司名]。麻烦转接负责高效LED组件采购的John Smith先生?只需占用2分钟时间。
被问“何事”:
“We’ve helped companies like [行业客户名] reduce costs by 15% with our solutions. I believe Mr. Smith would find it valuable.”
我们曾帮助[某同行客户]降低成本15%,相信Smith先生也会感兴趣。
外贸人可以来格兰德外贸平台办理VIP,通过使用客户背调、市场选择、海关数据以及客户挖掘等功能快速提升自身业绩。
使用兑换码“天天爆单”可获得50元优惠。
场景2:直接对接决策人(珍惜机会)
黄金开场白(15秒定生死):
“Hi John, this is [Your Name] from [Your Company]. I noticed your new product line [产品名] requires high-precision motors – we specialize in supplying these to brands like [客户同行], with 30% faster delivery than local suppliers. Do you have 1.5 minutes to explore a potential fit?”
John你好,我是[公司]的[名字]。注意到贵司新品[产品名]需要高精度电机——我们专供此类产品,服务过[同行客户],交货速度比本地供应商快30%。能否占用1.5分钟聊聊合作可能?
客户说“忙”:
“Totally understand! When would be better? Would tomorrow 10 AM your time work?”
完全理解!您何时方便?明天上午10点(您的时间)如何?
→ 切忌回答“那我晚点再打”,主动敲定时间!
场景3:客户有兴趣,快速价值传递
用FAB法则钩住客户:
“Our [产品] features [F] ceramic coating technology, which [A] reduces friction by 40%, meaning [B] your equipment lasts 2 years longer and cuts maintenance costs.”
我们的[产品]采用陶瓷涂层技术(特点),能减少40%摩擦(优势),这意味着设备寿命延长2年,维护成本降低(利益)。
必问挖需问题:
“What’s the biggest challenge you face with your current supplier?”
您当前供应商带来的最大挑战是什么?
“What are the key factors when choosing a new partner?”
您选择新合作伙伴的关键标准是什么?
场景4:应对常见拒绝(这样扭转局面)
“没需求”:
“Understood! May I send a brief market trend report on [客户行业]? Many buyers find our insights helpful even if not buying now.”
理解!能否给您发一份[行业]的市场趋势简报?很多客户即使暂不采购,也觉得很有参考价值。→ 为后续联系留门
“已有供应商”:
“That’s great! We actually help companies like [客户名] add a backup source to avoid supply chain risks. Could I share a comparison sheet showing how we differ?”
太好了!我们正帮助[客户]建立备用供应链来规避风险。能否发一份对比表供您参考?→ 强调备选价值
“价格太高”:
“I appreciate that concern. Our pricing reflects [核心价值点,如:certified materials/on-site QC]. If I can show how this saves you $X long-term, would it be worth 2 minutes?”
感谢直言。我们的价格源于[核心价值,如认证材料/驻厂QC]。如果能证明这为您长期节省X成本,您愿意再花2分钟了解吗?→ 引导价值对比
场景5:语音信箱留言(简洁有力)
“Hi John, this is [Name] from [Company]. We’ve helped [客户同行] solve [痛点问题] with our [产品方案]. Call me back at [电话] or email [邮箱] to get the case study. Have a great day!”
John你好,我是[公司]的[名字]。我们曾帮助[客户同行]通过[方案]解决[痛点]。如需案例详情,请回电[电话]或邮件[邮箱]。祝好!
关键: 留钩子(案例/报告)+清晰联系方式(说2遍)
以上便是给国外客户打电话前的场景话术有哪些的介绍,希望能帮到广大外贸人。