外贸激活老客户的话术有哪些
外贸激活老客户的话术有如下：第一点.问候关怀话术；第二点.信息分享话术；第三点.互动参与话术；第四点.感恩回馈话术；第五点.诚信承诺话术。接下来小编就来为大家介绍。
外贸激活老客户的话术有哪些
第一点.问候关怀话术
这是最基本也是最常用的一种话术，目的是表达对老客户的关心和尊重，增进感情和信任。我们可以通过电话、邮件、微信等方式，定期或不定期地向老客户问候，了解他们的生活、工作、家庭等情况，给予一些祝福和鼓励。例如：“Hi, John, how are you doing? I hope everything is going well with you and your family. I just wanted to say hello and let you know that I appreciate your business and support.”
第二点.信息分享话术
这是一种比较高效的话术，目的是向老客户提供一些有价值或有兴趣的信息，引起他们的注意和好奇，激发他们的需求和欲望。我们可以根据老客户的行业、市场、兴趣等特点，定制一些信息内容，如行业动态、市场分析、产品推荐、优惠活动等，通过邮件、微信等方式发送给他们，并邀请他们给予反馈或咨询。例如：“Hi, John, I have some good news for you. We have just launched a new product that is very suitable for your market. It has many advantages over the previous models, such as higher quality, lower price, longer warranty, etc. I have attached a brochure for your reference. Please let me know if you are interested in it or have any questions.”
如果老客户不理外贸人，外贸人可以使用格兰德外贸平台的背调功能，挖掘对方的关键决策人，这里我们以邮箱jenn@holbrookmultimedia.com为例，查询后可以看到对方的基本信息，以及与该邮箱相关的关联邮箱，下方还有关键决策人联系方式，外贸人可以就此跟进。
https://www.x315.cn/background/email?share=QZONR
第三点.互动参与话术
这是一种比较有趣的话术，目的是让老客户参与到一些互动活动中，增加他们的乐趣和归属感，提高他们的忠诚度和口碑。我们可以根据老客户的喜好和习惯，设计一些互动活动，如问卷调查、抽奖游戏、评价奖励、用户社区等，并给予一些奖励或优惠券等激励措施。例如：“Hi, John, we are conducting a customer satisfaction survey to improve our service and products. We would appreciate it if you could spare a few minutes to fill out this online questionnaire. As a token of our gratitude, we will offer you a 10% discount coupon for your next order.”
第四点.感恩回馈话术
这是一种比较温馨的话术，目的是向老客户表达对他们的感谢和认可，增强他们的自豪感和荣誉感，促进他们的复购和推荐。我们可以根据老客户的贡献和特点，定制一些感恩回馈内容，如感谢信、贺卡、礼品、证书等，并附上一些赞美和肯定的语言。例如：“Hi, John, thank you for your continued support and trust in our company. You are one of our most valued customers and we are proud to have you as our partner. To show our appreciation, we have prepared a special gift for you. Please check the attachment for details. We hope you will like it and enjoy it.”
第五点.诚信承诺话术
这是一种比较重要的话术，目的是向老客户展示我们的诚信和专业，增加他们的安心和放心，消除他们的疑虑和担忧。我们可以根据老客户的需求和问题，给予一些诚信承诺内容，如质量保证、售后服务、交货期限、价格优势等，并提供一些证明和保障的材料。例如：“Hi, John, we understand your concern about the quality of our products. We assure you that we have strict quality control procedures and standards, and we only use the best materials and components. We also provide a one-year warranty and a lifetime technical support for our products. You can find our quality certificates and test reports in the attachment. Please rest assured that we will always deliver the best products and service to you.”
以上便是外贸激活老客户的话术有哪些的介绍，希望能帮到广大外贸人。
